

MagicMirror® is illuminated mirror signage designed for premium interior environments. Combining a reflective mirror face with precisely controlled backlighting, it delivers a subtle, high-end glow that enhances branding without dominating the space.
Ideal for reception areas, retail interiors, hospitality venues and corporate environments, MagicMirror® creates presence through restraint — using reflection, light and negative space to make a statement.
Unlike conventional illuminated signage, MagicMirror® reveals light only where it’s needed, allowing logos and details to emerge seamlessly from the mirrored surface with clarity and refinement. This can be achieved by inlaying opal for a premium, contemporary finish, or engraving into the mirrored back to create a more vintage, old-world effect.
The result is signage that feels architectural, intentional and effortlessly integrated into its surroundings.

Premium Mirror Face
A high-quality mirrored acrylic face, available in multiple finishes including silver, gold, bronze and aquamarine, delivers a sleek, reflective surface that integrates seamlessly into modern interior spaces.

Vintage Framed Finish
Available in a vintage framed finish, delivering an antique, old-world aesthetic while retaining subtle, refined illumination.

Clean, Even Backlighting
Carefully engineered LED backlighting provides smooth, even illumination with no hot spots, maintaining a refined and understated appearance.
Optional MagicColour® Animated RGB
Available exclusively on LEDentity® X, our MagicColour® option introduces animated RGB lighting — enabling colour transitions, movement and dynamic effects while preserving visual control and refinement.

Plug Socket
Standard plug-in supply for straightforward installs.

Direct Wire
Hard-wired option for a clean, permanent connection.

2m Extension Cable
Adds 2m of extra length between the sign and power supply.

Remote Controlled Dimmer
Allows brightness adjustment and timer control via remote.

Stand-Off
Stainless steel stand-off locators used to elevate the sign from the wall.

Hidden
Concealed fixings for a clean, floating appearance.
Specification